DejaBlue, a French startup based in Paris, has successfully raised €6.8 million in a Seed round to expand its platform designed for optimizing flexible energy loads, particularly in electric vehicle (EV) charging and on-site solar energy management. This funding round was led by redalpine, with contributions from Zeno Ventures and Bpifrance.
The company aims to address the challenges posed by rising energy costs and the complexities of energy management as EV adoption increases. Parker Spielman, Co-founder and CEO of DejaBlue, stated that while the initial phase of electrification focused on installations and incentives, the current phase highlights energy as a critical factor affecting costs and operational complexity. DejaBlue seeks to turn energy flexibility into an advantage for businesses by aligning solar energy production, EV charging, and tariff rates to lower overall energy expenses.
Founded in 2023, DejaBlue’s platform aids commercial buildings and fleet operators in reducing energy costs and optimizing EV charging processes through advanced software solutions, infrastructure management, and solar energy integration. The company, established by Parker Spielman and Baptiste Richard, leverages their experience in energy management and mobility from previous roles at Google Fi, Uber, and Lyft. Their goal is to create an integrated operational framework that grants businesses detailed control over their energy consumption.
To support its growth, DejaBlue plans to increase its workforce from 15 to 30 employees, focusing on technical roles essential for developing its comprehensive energy platform. Mira Kamp, Principal at redalpine, praised the team for their efficient execution in creating a competitive EV charging solution in a short timeframe. With plans to also operate as a charge point operator and energy retailer, DejaBlue is well-positioned to influence the energy market through load optimization and demand response strategies.
DejaBlue identifies flexible assets, such as EV chargers and batteries, as a significant opportunity, especially given the increasing instability of energy prices and grid operations. By shifting EV charging and other loads to periods when renewable energy is plentiful and cost-effective, DejaBlue helps businesses lower their energy bills, reduce grid strain, and bolster demand for renewable energy sources.
The company’s strategy promises advantages for all stakeholders involved: it encourages cleaner energy use, decreases costs for businesses, and ensures a steadier demand for green energy producers.